As a writer, I have created engaging, effective, and hook-laden copy for a variety of cultural outlets including British GQ, Clash, Condé Nast Traveller, Loud & Quiet, Music Week, The Line of Best Fit, Time Out and more.

I have worked on brand content for O2 Priority, written copy for Universal Music Denmark, Sony Music Australia, Grönland Records, and represented clients on panels including Capital FM’s Big Music Project, M for Montreal, and Focus Wales.

As a brand guardian, I have both created and upheld TOV for the NHS and start-up platform Syncr Music and established an influencer marketing program.